On Monday, Facebook announced it will help marketers sell and place”in article” and “in stream” video ads on its “Audience Network,” which includes thousands of third-party applications and websites. The move marks the first time Facebook is selling video ads on its Audience Network on the desktop web and the first time the social media giant is offering a video ad product on its Audience Network directed at brand advertisers. Marketers have the option to expand video ad campaigns from Facebook and Instagram to the Audience Network.
