This challenge comes in time with the trend now where more music are having degrading content about women.
PNG’s oldest music label, CHM Supersound hopes to change this.
The label aims to promote more positive content with artists who sign with them.
“We want positive messages, songs to be respectful to women and not degrading and discriminative; songs to talk about love and life and how young people experience it, in a positive way,” CHM Manager, Artist & Repertoire, Renata Mari said.