The Media Council of PNG is urging newsrooms to improve their editorial content.
“Is your content empowering or disempowering Papua New Guineans?” asked Council president Alexander Rheeney.
“If your content is not empowering Papua New Guineans then sorry, you have no business in the media industry.”
Speaking during the recent Yumi-Olgeta media get-together, Rheeney highlighted the disappointing, continuous drop in media standards in the country.
“Individual media organisations need to address the situation in their own newsrooms because at the end of the day, your content is disempowering Papua New Guineans.”
However, the president said a lot of colleagues in the media are doing a wonderful job right now, going out to some very isolated communities in PNG to get the story.
“There are a few who are letting the industry down,” stated Rheeney. “And they need to pull up their socks.
“At the end of the day, it’s the news editors who have ultimate responsibility over quality of content. And if someone doesn’t meet up to your standards, you need to kick them out as soon as possible.”