SP Brewery has proudly launched its ‘Export Art Series’ cans, under its South Pacific Export Lager Brand, following a successful nationwide design competition in 2018.
From the 500 entries received during the competition, 22 winning designs from each province were selected and the winners received K1,000 each as prize money for their artwork.
Each winning design will be featured on the famous South Pacific Export Lager white can this year.
The Export Can Art Series competition was part of Export Lager’s ‘Best of PNG’ Campaign with the objective to celebrate and promote PNG’s unique and varied cultures art and its’ people.
From the 22 winning designs, the first five were launched today. The Art Series designs are from NCD, Morobe, Oro, Eastern Highlands and East New Britain province.
A second set of five Export Can Art Series designs will feature the East Sepik, Central, Western Highlands, Madang and Enga provinces. The other designs, yet to be launched, will be from West New Britain, New Ireland, Manus, the Autonomous Region of Bougainville, Southern Highlands, Simbu, Hela, Jiwaka, Western, Gulf, Milne Bay and West Sepik provinces.
Speaking during the official launch of the Export Art Series cans today, SP Brewery Marketing Manager, Josh Wheeler said: “We are excited to launch the first five designs from the successful 2018 Export Art Series competition. Export Lager aims to build a platform that inspires positivity and empowers Papua New Guineans to do better through celebrating the best of PNG through our great culture, land, agriculture, people and of course in this instance, our indigenous arts and designs.
“SP Brewery is an important part of the PNG community and through the Export brand we are proud to be able to showcase and support local artists showcase their designs from all 22 provinces in the country.”
(From L-R: Marketing manager Josh Wheeler, Export brand executive, Joe Kawage, Export brand manager, Jayleen Morris and corporate affairs manager, John Nilkare)